Bozoma Saint John
- Wɔakyerɛw nsɛm yi wɔ Akuapem kasa mu
Bozoma "Boz" Saint John ( née Arthur ) yɛ Amerikani aguadifo ne aguadi so panyin a na ɔyɛ aguadi so panyin (CMO) wɔ Netflix . Kane no, na ɔyɛ CMO wɔ Endeavor, ne chief brand officer (CBO) wɔ Uber kɔsii June 2018. Saint John nso yɛ aguadi sohwɛfo wɔ Apple Music kɔsii June 2017, berɛ a ɔde ne ho bɔɔ adwumakuo no wɔ ne gyeɛ Beats Music . Efi afe 2005 kosi afe 2014 no ɔyɛɛ adwuma wɔ PepsiCo, awiei koraa no ɔsom sɛ nnwom ne anigyede aguadi panyin. Wɔ May 2021 mu no, Leading Ladies Africa bɔɔ ne din kaa Mmea Akannifoɔ 50 a wɔwɔ nkɛntɛnsoɔ kɛseɛ wɔ Afrika wɔ nnwumakuo ne adwumayɛ mu.
Mfitiase asetra[sesa]
Wɔwoo Ɔhotefo Yohane maa Rev. Oduruyɛfo Appianda Arthur ne Aba Arthur (wɔwoo no Enim) wɔ Middletown, Connecticut wɔ United States. Abusua no tu kɔɔ Ghana bere a na wadi asram asia. Wɔ ne mmofraase no, na n’abusua nso te Nairobi, Kenya ne Washington, DC Wɔsan kɔɔ United States na wɔtraa Colorado Springs, Colorado bere a na wadi mfe 12. Ná ne papa yɛ clarinet bɔfo na ɔyɛ Ghana Asraafo no muni ansa na ɔretu akɔ Amerika akɔkɔ sukuu a wɔawie. Ɔhotefo John fa n’agya ka sɛ ne nhyɛso kɛse.
Wɔ 1999 mu no, Saint John wiee Wesleyan Sukuupɔn na onyaa abodin krataa wɔ Engiresi ne Afrikafo ne Amerikafo adesua mu . Ne papa nyaa Ph.D. wɔ ethnomusicology mu wɔ 1977 mu, a ɔno nso fi Wesleyan hɔ.
Ne nuabea Alua Arthur yɛ mmaranimfo ne owu doula .
Adwuma[sesa]
Adwumayɛ ho aguadi[sesa]
Wɔ kɔlege akyi no, Saint John yɛɛ adwuma wɔ aguade ho dawurubɔ adwumayɛbea ahorow Arnold Worldwide ne Spike Lee Spike DDB. Ɔsan yɛɛ adwuma wɔ ntadehyɛ adwumakuw Ashley Stewart, faako a na ɔyɛ aguadi ho ɔmampanyin abadiakyiri no.
Saint John bɛkaa PepsiCo ho sɛ aguadi sohwɛfo panyin wɔ afe 2005. Akyiri yi odii PepsiCo anim wɔ nnwom afahyɛ a egyina aguadi so sɛ nnwom ne anigyede aguadi so panyin. Ɔtenaa adwumakuo no mu bɛyɛ mfeɛ du ansa na ɔrebɛka Beats Music ho wɔ afe 2014 mu, berɛ a Jimmy Iovine a ɔfiri Beats faa Saint John gyinaa ne suahunu wɔ nnwom aguadi mu. Saint John tu fii New York kɔɔ Los Angeles sɛ ɔrekɔdi aguadi ho anim maa adwumakuw no.
Beats na Apple tɔɔ no wɔ ɛno akyi bere tiaa bi, na Saint John bɛyɛɛ wiase nyinaa adetɔfo aguadi so panyin ma iTunes ne Apple Music, na ɔde ne ho kɔ Los Angeles ne Apple Cupertino adwumayɛbea ti ntam mpɛn pii dapɛn biara. Nsɛm ho amanneɛbɔfoɔ kaa Saint John a ɔde Apple Music a wɔayɛ no foforɔ no kyerɛɛ wɔ asɛnka agua so wɔ 2016 Apple Worldwide Developers Conference no mu sɛ ne nkɔsoɔ berɛ, a ɔwɔ "anigyeɛ" ne nipasu a ɛyɛ nwonwa a ɛkyeree mpɔtam hɔ ne intanɛt so atiefoɔ nyinaa. Biz Carson a ɔwɔ Business Insider no kae sɛ ne honam ani hwɛbea boa ma wosii sɛnea Apple asan ayɛ ne Apple Music softwea no koraa no so dua. BuzzFeed kyerɛwee sɛ ɔno ne onipa a "ɔyɛ nwini sen biara" a ɔkɔɔ asɛnka agua so pɛn wɔ Apple kasa titiriw bi ase.
Wɔ June 6, 2017 no, Saint John bɛyɛɛ brand officer panyin wɔ Uber.
Wɔ June 2018 mu no, Saint John gyaee Uber kɔkaa Endeavor ho sɛ aguadi sohwɛfoɔ panin. Ɔkaa nea ɔpaw sɛ obefi hɔ no ho asɛm sɛ: "Bere a miduu Uber no midii nokware wɔ ɔpɛ a mewɔ sɛ mɛkɔ akɔsesa titiriw nea misusuwii sɛ ɛyɛ tebea a emu yɛ den, titiriw ma mmea ne nnipa a wɔn kɔla yɛ kɔkɔɔ." . . Nea mihui ne nnipa pii a na wɔwɔ ɔpɛ sɛ wɔbɛyɛ yiye, nokwarem no, nanso wontumi mfi wɔn ankasa kwan so. . . Eduu bere bi no, ɛbɛyɛɛ nea ɛboro so maa me. . . Ɛbɛyɛɛ asuadeɛ pa maa yɛn nyinaa: Ɛho nhia sɛ woyɛ agyenkwa no, wobɛtumi agye wo ho nso." Bere a ɔwɔ Endeavor no, Saint John boa ma wodii "ɔhaw" branding adwuma bi anim maa Papa John's Pizza bere a adwumakuw no fapemfo, John Schnatter, de mmusua mu nyiyim kasa dii dwuma wɔ nhyiam frɛ bi mu akyi.
Netflix bɔɔ Saint John din sɛ ne aguadi sohwɛfoɔ panin foforɔ wɔ June 30, 2020, na ɛmaa ɔbɛyɛɛ CMO a ɔtɔ so mmiɛnsa ma adwumakuo no wɔ afe 2019–2020 mu. Ɔno ne Black C-level adwumayɛfo panyin a odi kan wɔ Netflix. Saint John besii Jackie Lee-Joe a ogyaee adwumakuw no esiane n’ankasa nneɛma nti no ananmu. Saint John hyɛɛ dwumadie foforɔ no ase wɔ Oforisuo 2020 na ɔfirii hɔ wɔ Oforisuo 2022.
Akyerɛw ne podcasting[sesa]
Wɔ May 2020 mu no, Saint John hyɛɛ aseɛ yɛɛ iHeart Media podcast a ɛwɔ anohyetoɔ a ɛka ho ne nsɛm ho amanneɛbɔfoɔ Katie Couric, "Back to Biz with Katie and Boz". Podcast no fii ase de adwene sii sɛnea nnwuma nketewa ne akɛse a ɛwɔ ɔman no mu nyinaa fii ase buee ano wɔ coronavirus ɔyaredɔm no nyinaa mu, nanso wɔ George Floyd kum akyi no ɛtrɛwee de n'adwene sii nhyehyɛe mu mmusua mu nyiyim ne nsɛmmɔnedi ho atɛntrenee mu nsakrae nso so.
Ɔhotefo John kyerɛw nkae nhoma bi a wɔato din The Urgent Life, a ɔka n’adwuma sɛ aguadi ho adwumayɛfo panyin, ne kunu a ɔhweree no, na ɔbɛyɛɛ ɔwofo a onni ɔhokafo ho asɛm wom. Da a wɔde betintim ne Ɔpɛpɔn 21, 2023, a Viking Press .[1]
Adwuma afoforo[sesa]
Wɔ Ɔpɛpɔn 2021 mu no, Saint John kyerɛɛ adesua tiawa bi a ɛyɛ den (SIP) maa wɔn a wɔrehwehwɛ MBA wɔ Harvard Adwumayɛ Sukuu a wɔfrɛ no "Anatomy of a Badass".
Dwumadi, afotu, ne adɔeyɛ[sesa]
Ɔhotefo John de #ShareTheMicNow Instagram nhyehyɛe no sii hɔ a ɔne Luvvie Ajayi, Glennon Doyle, ne Stacey Bendet kaa ho. Wɔ June 10, 2020 no, Abibifoɔ mmaa 52 faa Instagram feeds a ɛfa mmaa aborɔfoɔ 52 a wɔwɔ platform akɛseɛ ho de twee adwene sii adwuma a wɔreyɛ no so sɛdeɛ ɛbɛyɛ a wɔbɛma nsakraeɛ aba. Saint John faa Instagram akontaabu a ɛfa Abibifo mmea atitiriw a Elaine Welteroth, Angelica Ross, ne Gia Peppers ka ho no faa mmea aborɔfo a Julia Roberts, Elizabeth Warren, ne Diane von Fürstenberg ka ho akontaabu .
Saint John adɔeɛ mmɔdenbɔ no bi ne sɛ ɔgyinaa Pencils of Promise ananmu sɛ Wiase Nyinaa Ɔnanmusifoɔ wɔ Ghana na ɔsom wɔ Girls Who Code ne Vital Voices boards mu. Ɔhotefo John ayɛ Ɔmampanyin no Afotufo Bagua a ɛhwɛ Wesleyan Sukuupɔn, n’alma mater so no muni. Ɔsan yɛ Abibifo Afotufo Bagua a Ɛhwɛ Nkɛntɛnso So no muni, adeyɛ a Amerika Ntadehyɛfo Bagua no ayɛ de adi Abibifo a wɔayi wɔn afi ntadehyɛ adwuma mu wɔ nhyehyɛe kwan so no ho dwuma.
Wɔ May 2022 mu no, wɔde Saint John kɔɔ Amerika Adwumayɛkuo a Wɔtɔn Aguadiɛ Asoɛeɛ a Ɛgye Din no mu .
Ankorankoro asetra[sesa]
Ɔhotefo John waree Peter Ɔhotefo John kosii sɛ owui wɔ afe 2013. Wɔwoo abofra biako.
Abasobɔde ne anuonyam[sesa]
- 2015: Billboard , Mmea a Wɔsen Biara wɔ Nnwom mu [2]
- 2016: Billboard , Ɔbea Panyin a Ɔsen Biara wɔ Afe no mu [3]
- 2016: Fortune , 40 Wɔn a wonnii mfe 40
- 2017: Henry Crown Ɔyɔnko wɔ Aspen Asoɛe [4]
- Ad Age , 50 Nnipa a Wɔyɛ Adebɔ, Wɔn a Wɔyɛ Nneɛma Foforo & Nsoromma 40 Under 40 feature
- Adweek, Nnipa a Wɔyɛ Anigye Sen Biara wɔ Dawurubɔ Mu
- Ebony , Adwumayɛfo a Wɔyɛ Tumi 100 [5]
- Fast Company , Nnipa 100 a Wɔyɛ Adebɔ sen biara [5]
- Fortune , Wɔn a Wɔsɛe ade
- Mmea 100 a Wɔhyɛɛ nkuran Sen Biara wɔ Afe no Mu a Glitz Africa Magazine kyerɛwee [6]
Nsɛm a wɔde gyinaa so[sesa]
- ↑ Saint John, Bozoma (February 21, 2023). The Urgent Life. Viking. ISBN 9780593300176.
- ↑ Nhwɛsoɔ:Cite magazine
- ↑ Nhwɛsoɔ:Cite magazine
- ↑ Nhwɛsoɔ:Cite press release
- ↑ 5.0 5.1 Nhwɛsoɔ:Cite magazine
- ↑ Nhwɛsoɔ:Cite magazine